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Optimizing Ad Placement and Monetization

Optimized ad spot placement delivers better revenue with BMS S4AdOpt

What's the Best Positioning for Your Customer's Advertising?

BMS S4AdOpt, Arvato Systems' spot inventory and revenue optimization tool, is the solution when it comes to commercial inventory monetization. Through configurable rules and objectives, modelling and automated processing, the system ensures the best possible placement of ad spots in order to increase revenue generation and also customer satisfaction.
Publishers and advertisers can define objectives such as "fill unsold inventory" (plotting), "maximize revenue" or "rating points", and can set and adjust flexible parameters for rights or business rules.

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Your Benefits

Sales Growth

Create new revenue potential

Satisfaction

Improve customer satisfaction with individual booking preferences

Individual

Define individual booking rules and optimization objectives

Test in Advance

Review and analyze optimization scenarios with simulation and modelling

Efficiency

Save time with automatic and rapid spot placement

Integration

Use S4AdOpt with your existing sales and traffic systems

Petri Haverinen (1)

S4AdSales and S4AdOpt fully met our stringent requirements and we are now in a great position to face the future.

MTV Oy

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Your Contact for Ad Placement & Revenue Optimization

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Dirk Steinmeyer
Expert for Broadcast Solutions