IT Solutions for Retail and the Consumer Goods Industry

The carbon footprint is becoming increasingly important for reasons of social responsibility and as an image factor for retail and the consumer products industry. Anyone who produces consumer goods in a CO2-neutral manner has a clear competitive advantage today. However, energy consumption and the associated greenhouse gas emissions must be precisely recorded and documented. Therefore, rely on the right monitoring and improve your energy consumption through stringent energy efficiency management and comprehensive sustainability management.

With the Metaverse, a virtual world is currently being created for the first time that has the potential to become the digital equivalent of the real world. This opens up new ways for retailers and the consumer goods industry to communicate with their target groups. Three-dimensional content elements are necessary for the design of digital presences in the metaverse (so-called Digital Assets). In this way, you can bring your products into the metaverse - whether it's clothing, accessories, furniture, everyday products, or even appliances and machines. 

The use of Robotics in the retail and consumer products industry has increased significantly in recent years. For good reason! From warehouse management to goods delivery, robotics can play an important role in logistics to increase productivity and reduce costs. Robotics can also enhance various customer touchpoints such as stores, supermarkets or shopping malls to optimize the flow of goods and make consulting and sales processes more efficient.

Successful sales channels require smooth process flows - online and offline. The right IT solutions support your store processes, bring more transparency to your customer, inventory and product management and make your sales processes more efficient through intuitive store systems. With content management, you can optimize your Internet presence from the online store to the marketplace and thus optimally play on your customer journey via various channels, such as social media or loyalty programs. 

Today's customers expect a seamless shopping experience across different channels. With innovative technologies such as e-commerce platforms, order management systems, big data analytics and artificial intelligence, processes can be optimized, efficiency can be increased and customers will be better understood and advised. Also you can create a competitive advantage by meeting your challenging market environment with the right Omnichannel solutions that fit your needs. 

Particular challenges in the Supply Chain of the retail and consumer products industry include the improvement of supply chain transparency, the reduction of supply bottlenecks, the increase of flexibility and the implementation of sustainability strategies. With cloud solutions as well as state-of-the-art AI, Big Data and Robotics solutions, you can sustainably digitize and automate these processes. This saves you time, costs and CO2 and inspires your customers with fast and efficient processes

As one of the fastest growing industries, retail and the consumer products industry are constantly exposed to the increasing need for adaptation of all workflows. Digitization of key processes is therefore essential in retail. Hyperautomation brings an innovative approach that meshes state of the art technologies, such as Artificial Intelligence (AI), Robotic Process Automation (RPA), Machine Learning (ML), and Analytics, to help you adapt to market needs with agility and speed while staying competitive.

The Digital Transformation of corporate finance means that retail companies and the consumer products industry can redesign various aspects such as accounting, controlling, reporting and operational management by using modern tools like SAP FICO. Finance processes can be handled with significant cost savings, e.g. through automated invoice processing systems or centralized risk management.

IT security is a crucial success factor for all companies that pursue a digitization strategy and thus need to protect themselves against cyber attacks. To prevent risks, innovative security services can complement and protect the digitization process right from the start, so retailers and consumer products manufacturers can secure their digital infrastructure and protect confidential customer data at the same time. 

By transferring important IT processes to the cloud, companies are made fit for digital business models and data-driven business. The retail and consumer goods industries in particular are benefiting from new opportunities around Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS).  

Companies can make workplaces even more attractive today by moving to the cloud: State-of-the-art tools, such as Microsoft 365, enable the transformation to an accessible and location-independent working environment. For the retail and consumer products industry, this not only favors more agility on the market, it also facilitates collaborative exchange within the company - whether in production, sales, e-commerce, warehouse management or stationary business. 

New competitors, new sales channels and changes in purchasing behavior are forcing retailers and consumer products manufacturers to constantly adapt their strategies. This is the only way they can optimize their product range, meet customer needs and determine optimal prices. Last but not least, topics such as demographic change, sustainability, technological leaps, or daily events require comprehensive transparency of the market data. So with the right IT solutions, you can bring your product range to the right target group.