Arvato Systems Alive: Take Your Events to a New Level
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Our Hybrid Event Platform - Your Advantages
The hallmark of inspiring events is that they help you achieve your marketing goals. Our hybrid events platform helps you deliver engaging event experiences to your customers, partners and sponsors, generating more leads, building customer loyalty and strengthening your brand. Take your events to the next level with Arvato Systems Alive.
Outstanding event experiences
With an attractive look-and-feel and various value-added features - from video streaming to moderated group chats and breakout sessions to virtual showrooms - create wow effects with your audience with the hybrid event platform.
Inspiring UX across all channels
Extend the reach of your events into any channel - from your corporate website to your intranet to social media. Create an all-around delightful customer experience across all touchpoints.
Brand strengthening thanks to customizing
Strengthen your brand by flexibly adapting the frontend to your organization's CI. Because your CMS can seamlessly link to the hybrid event platform via an API, you can implement CI specifications quickly and securely.
Lively customer relationship
Keep your event up-to-date by providing on-demand content, such as video recordings, presentations, and webinars, in addition to chat and contact options. This way, your customers, participants, and partners are always "on air," - and your business relationship stays alive.
Plan events in phases
Phase event planning to create excitement and give yourself enough breathing room for detailed planning and any updates. Two months before the event, post the event title, date, and registration options on the event website; one month before, provide information about the agenda and speakers.
Keeping participants up-to-date
Thanks to automatically sent reminders and newsletters, registered participants are always informed about the current status of preparations and any changes. Stay in touch with your participants and increase the excitement thanks to the integrated email marketing feature.
Designing a legally secure registration process
The participant management function makes it possible: Interested parties can register in compliance with the law via double-opt-in and use the password self-service for this purpose. Thanks to the linked CRM and authentication systems, attendee management is particularly convenient: Contacts entered in the CRM tool are automatically recognized via centrally stored customer IDs, and users can log in at various touchpoints via single sign-on - both as attendees of an event and in the customer or service portal.
Connecting worlds with video streaming
Via the scalable, cloud-based hybrid event platform, it is possible to stream both local and international events with optimized bandwidth (ABR streaming). Multiple live streams can take place simultaneously: in top quality, on high-resolution 4K screens and smartphones. After the event (on-demand phase), participants and other interested parties can watch the recorded presentations and live sessions.
Enable interaction and networking
The hybrid event platform offers you a variety of ways to communicate with your participants and create valuable, new connections: Give them the opportunity to exchange ideas and clarify their questions with each other in different languages during a moderated group chat. Before, during, or after the event, your attendees can schedule a sales appointment and meet virtually in a private meeting room. You can set up breakout sessions for accompanying workshops, for example, or simply for individual groups to exchange ideas.
Offer virtual showroom and 3D presentations
Present complex products, such as machines, in a virtual showroom and provide relevant information: from technical data and existing documents to suitable use cases, related products, and linked training content. In the 3D view, users can view your products from different angles and even zoom in.
Set up media library for the experience on demand
With exciting content, such as presentations, workshop or lecture recordings, and other audio-visual content, you can even reach customers and prospects who may have missed your event. Would you like to set up a paid learning platform? Arvato Systems Alive can help you with that, too.
Professionalize lead management
Thanks to the integration of the hybrid event platform with the CRM system, you benefit from features such as match making during event follow-up and automatically assign a lead to the appropriate sales representative. This greatly increases the quality and efficiency of your lead management process.
Integrate tracking and analytics
Various KPIs are available to measure the success of an event, such as users registered on the platform, visitors registered for an event, number of participants in an event, geographic origin of participants, average viewing time of a livestream, and many more. This is based on DSGVO-compliant tracking. The generated information flows into the connected CRM system.