Shop Hosting on AWS

MoreContinental Partner Program

Customer benefits
Project overview
About Continental

Modern AWS-Cloud Infrastructure for Reward Online Shop


In a joint project between Arvato Supply Chain Solutions and Friends of C, Coloyal and Arvato Systems, an innovative rewards program was developed for Continental that is aimed at car repair shops and tire dealers. Arvato Systems provides the modern AWS cloud infrastructure for the rewards store of the "MoreContinental Partner Program".

About the MoreContinental Partner Program: Whether it's a brake disc, drive belt or more complex spare parts - every time they buy a product, registered participants can collect loyalty points with their cell phones. To do this, they simply scan the barcodes with a special app, which also offers them additional services such as information on the installation of the product. The points collected can then be exchanged for useful non-cash rewards or specialist seminars in the web store, which specifically promotes knowledge building in the plants. This is immensely important at the moment, as the aftersales market is currently experiencing a massive technological leap due to digitalization and networking. Not only is the complexity of products constantly increasing. In addition, new technologies such as electromobility or innovative driver assistance systems are greatly increasing the need for knowledge in companies. With the bonus program, the automotive supplier offers its customers tailored services and supports them in their continuous development.

Customer benefits

Scalable and highly available infrastructure
Reliable operation and support
Simpler development process and maintenance

Project overview

Initial situation

As part of the technical realization of the "MoreContinental Partner Program", the rewards store, which is based on Spryker technology and is being developed by Arvato Supply Chain Solutions should switch to a scalable infrastructure.


The reward store is to meet contemporary demands for performance, reliability and scalability through modern hosting in the cloud. The use of automation technology should simplify development processes and maintainability.


The Experts of Arvato Systems AWS Business Group implemented a multi-tiered AWS landscape as the new home for the Spryker rewards store. The built infrastructure is based on Kubernetes (EKS) with outsourcing of application parts as serverless Node.js application. Several services from AWS were built in as part of the setup of the modern store infrastructure.

Services used

The following Amazon Web Services were used and/or implemented as part of this project:

  • Cloudformation
  • VPC
  • EKS
  • EBS
  • EC2
  • ALB
  • Amazon S3
  • Route53
  • CloudFront
  • WAF
  • ElastiCache
  • ElasticSearch
  • CodeCommit
  • CodeBuild
  • CodePipeline
  • ECR
  • RDS

About Continental - The Future in Motion

Continental develops pioneering technologies and services for the sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation.

Your Contact for Questions about Our Solutions

Achim Reupert
Expert for the Manufacturing Industry