Active Corporate Culture
Our healthy corporate culture is reflected in regular, constructive dialogs between supervisors and employees. This includes the annual performance and development dialog and the feedback discussion, in which employees give superiors substantial feedback.
“The skills and conduct of the managers are crucial to the company’s success.” That is the first sentence inscribed in the management principles, which are based on the tenets of the corporate constitution of Bertelsmann SE & Co. KGaA, and which serve to provide a detailed record of the partnership-based understanding of management established in the Bertelsmann Essentials. These guidelines apply to all Bertelsmann managers around the world. Bertelsmann was one of the first companies in Germany to officially recognize the importance of a collaborative approach to management and staff relations.
Corporate Social Responsibility
Corporate social responsibility is one of the four Bertelsmann Essentials in our company culture, and is therefore deeply rooted in our business. When we talk about corporate social responsibility, we mean more than just a limited definition of social or societal responsibility. Bertelsmann sees itself as a part of and partner in society, and we want to express our sense of responsibility both effectively and sustainably.
Our broad-reaching commitment to corporate social responsibility can be seen in the hundreds of individual projects and initiatives all across the world that we support and promote.
Since the 1960s, we at Bertelsmann have worked both across borders and continents and in a wide range of languages and cultural spaces. Our media companies are active in over 50 countries around the world. Diversity at the workplace is second nature to us and forms the foundation for our long-term success.
Bertelsmann’s markets and market demands are highly diverse – just as diverse as the employees who work for Bertelsmann. That also goes for our clients who use and experience the media, products, and services we produce.
Ensuring that our businesses, under the guidance of our local CEOs, are tailored to operate as enterprises in local communities is an important first step to preserving this diversity into the future. The result is that the hundreds of Bertelsmann companies around the world produce media products that vary widely in terms of design and content. These products are tailored to meet the needs of the people – our clients – wherever they live, and to provide them with the things that they want to read, hear, or experience. In the words of the Bertelsmann Essentials, that means that we show our respect for traditions and cultural values by ensuring that “our content reflects a range of views and opinions.” This pluralism also applies within the company. Our respect for each individual employee means that we welcome everyone at our company, regardless of their country of origin, gender, age, religion, sexual orientation, or disability status.