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Rely on the Cloud for Data Backup

These reasons speak for it...

Rely on the cloud for data backup?

These reasons speak for Data Backup in the Cloud


Skepticism about cloud technologies is particularly high where sensitive data is involved. More and more IT managers are proving that the cloud already offers good arguments in its favor, as they are increasingly turning to cloud-based backup and recovery solutions.

Always the bad gut feeling ...

German SMEs in particular are considered conservative when discussing the use of cloud technologies. The reasons for this are often concerns about security and compliance. Clearly, company management and the IT department must ensure that compliance with a whole range of security requirements as well as internal company and legal regulations is maintained at all times. And especially in times of the DSGVO, we cannot give too much importance to topics such as data protection and data security.

Good reasons speak for a data backup in the cloud

Traditionally, organizations have used disparate software solutions for their data protection, merging disaster recovery (DR), archiving and backup creation as separate parts of an overarching data protection practice. This often creates redundancies that are not only inefficient but also expensive.

This is where cloud hyperscalers offer solutions that can offload local resources and streamline IT processes. This increases efficiency, reliability and security of sensitive data. In addition, outsourcing saves money: if backup, disaster recovery and archiving processes run in the cloud, costs in this area can be significantly reduced. Demanding compliance requirements such as multiple storage of data in different locations are covered by hyperscalers. In addition, the large providers of cloud solutions can usually offer a higher level of security than the IT departments of many companies.

Backup and recovery

The use of such automatic, decentralized data backup eliminates the need for high investments in local resources and the associated administrative effort. Data recovery is more reliable, durable, faster and more cost-effective than with comparable solutions operated on premises. In addition, the public infrastructure enables different locations of the company to have constant access to the data.

There is also an advantage here in the size of the cloud providers: Holistic encryption technologies, which protect sensitive data from all mediators from the beginning of the transfer until retirement, ensure comprehensive data security.

Last but not least - pay-per-use is not an empty phrase: Since only those functions are paid for that are actually used, IT controlling is pleased about an optimization of the total cost of ownership (TCO).

Disaster Recovery (DR)

Expensive replication of all production systems in a secondary, externally managed data center can be replaced by flexible DR cloud solutions. This also provides the option of spin-up in emergency situations: Virtual machines are simply and easily moved to any location in the world and stored. In the event of a virtual machine replication outside the defined location, the system downtime is reduced to a few minutes. This greatly limits the loss of productivity compared to traditional DR methods.

For even more protection and redundancy, diversified storage options are provided for replicated machines. These are backed up to multiple different storage areas, providing greater protection against external attacks.

The cloud also offers advantages in archiving processes - for example, long-term cost reduction and scalability in the storage of data: New and innovative storage methods (deduplication technology) make backups smaller and the backup process faster.

With the use of managed services, many processes are automated - which naturally reduces the error rate. In addition, cloud providers offer some helpful data analysis tools to optimize business processes. Data mining, for example, supports processes in the areas of legal and compliance and thus creates more transparency in the company.

Oh yes - and archiving data in the cloud could be your last. At least if you are currently still using magnetic tapes or optical storage media. Recopying data from data carriers, which are subject to a natural aging process, is completely eliminated with data storage in the cloud.

Gut feeling vs. transformative potential

With public cloud providers offering data protection in the cloud, companies can leverage great, transformative potential. It's worth taking a look at the benefits of creating backups, archiving data and disaster recovery (DR).

Disaster Recovery mit Microsoft Azure

Learn more about disaster recovery with Microsoft Azure here.

Back-up and Recovery Solutions on AWS

Download our Business Solution on backup and recovery solutions in AWS here.

Written by

Kathrin Kleinschnittger
Expertin für Cloud & AI